More than a third, 36%, of the US workforce was freelancing in 2021, according to an Upwork survey of 6,000 American workers. And the trend could increase: more than half, 56%, of non-self-employed people say they will probably do so in the future.
Among the skills most in demand by freelancers are those in the world of technology, such as web development.
“There was a digital transformation going on before the pandemic hit, but it really took hold when the world moved away,” says Margaret Lilani, vice president of talent solutions at Upwork. When it comes to their web presence, businesses are “looking to upgrade, grow and evolve with these ever-changing times.”
rounded upwork the most in-demand tech skills on its site from January 2021 to October 2021. Here are five and how much they pay.
creation of websites
Web designers create the aesthetics of a website, including its layout, key elements, and appearance. They often have a background in graphic design, user experience design, search engine optimization, and content creation. such as writing, including a bachelor’s degree in a related field.
Web design was the most in-demand skill on the list, seeing a 31% year-over-year growth in demand between 2020 and 2021.
Web designers on Upwork charge $16 to $100 per hour.
A free website building platform with built-in customizable designs, WordPress “allows you to build a website,” says Lilani. Many businesses are looking to use the platform for building their own website, and anyone knowledgeable about it is in high demand.
WordPress offers free tutorials on its site. Depending on the project and the client, experts may not need to have a degree in a related field or a background in web programming to be hired.
Developers on Upwork charge between $16 and $120 per hour.
Demand for web programming is up 43% year over year, Lilani says.
Web programmers on Upwork charge $10 to $135 per hour.
Shopify store building
Shopify is a popular e-commerce platform where sellers can create virtual shops for their items. “E-commerce wasn’t uncommon before the pandemic, but it’s exploded over the past two years as people have grown accustomed to ordering goods online,” says Andrew McCaskill, LinkedIn Career Expert.
“As a result, companies are racing to create the most user-friendly and engaging shopping experiences possible,” he says, adding that demand for the skills involved has also surged on LinkedIn.
Video by Stephen Parkhurst
Shopify experts help customers build, customize, and optimize their online store so it reaches the right customers and provides a streamlined shopping experience. Shopify offers tutorials on how to build their stores, for anyone curious to learn and acquire the skill.
Shopify Experts on Upwork Fees between $10 and $285 per hour.
Graphic designers create visual elements such as logos, website and brochure layouts, and illustrations for various media. They use software to come up with concepts and create the look their clients want.
Graphic design was also “frequently cited by companies such as direct-to-consumer brands and e-commerce companies” as a sought-after skill on LinkedIn, McCaskill says.
Graphic designers on Upwork, who often have a bachelor’s degree in a related field, upload between $12 and $130 per hour.
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